Steffen Quistgaard - text
Greetings from Copenhagen! Meet Steffen Quistgaard, Senior Marketing Specialist in the re:member Card Sales team 💳
What do you do?
I work as a Senior Marketing Specialist in the re:member Card Sales team. My main responsibility is the performance and continuous development of the re:member websites, where I focus on user experience, expanding our organic reach and increasing our conversion rates through data-driven insights.
My most important task is to ensure that every visitor that decides to stop by our websites have a pleasant stay and find what they are looking for whether it would be a prospect or an existing customer.
What does your team do?
The Card Sales team is a part of the re:member team, and we work alongside agents, affiliate networks and agencies to meet our card recruitment goals. In addition to that, we also manage the re:member websites and oversee online marketing areas such as Search Engine Optimization (SEO), Conversion Rate Optimization (CRO), Social Media Marketing (SoMe) and Paid Search.
What is the best thing about Entercard?
The very best thing about Entercard is the people who work here. There is a lot of talent, a great atmosphere, and a close bond between colleagues which I think make Entercard something special.
How is it to work with your role in the finance industry?
It is both challenging and exciting. The finance industry has a lot of regulations, while also being a tough market to compete in, but that forces us to stay sharp and think more creatively with our online- and marketing efforts.
As the regional webmaster, I have the opportunity to shape the first impression that a lot of our potential customers have of the re:member brand. It is a big responsibility, but I find it really satisfying to utilize the data that we have available to improve our user journeys.